We believe! We invest!
First Level-2 Pre-seed and Seed stage VC Fund
What is Level-2?
Level-2 products are the ones that exist inside other apps such as Discord, Telegram, Slack and more. They’re based on main product’s sustainable audience and internal distribution and billing mechanisms.
Who we are looking for?
We are looking for founders that are are building their Level-2 product and found product market fit or are close to find it. We believe that given the relatively lower R&D costs, but higher innovation capabilities within L2, founders can build great products with relatively low costs and resources and go to market is where we come in.
1
Do you invest in R&D?
No, we don’t. And we believe it’s not necessary. Most of L2 products imagineable are usually full-stack products that don’t require complex engineering processes such as large teams with product managers, project managers, backend and frontend developers. And we meet a lot of people who build L2 products alone themselves or work together as 2-3 person teams.
2
How much do you invest?
We invest from $10K to $100K for go to market budget (ad spend, including your Telegram ads budget for example, influencers)
3
Do you provide additional “smart money factor”?
Yes, because we are not white-collar financial dudes that just spend their or other people’s money. We are entrepreneurs that help you figuring out the best ways to market and monetize your product. Of course we also need to believe in your product and like the idea.
We wrote a guidebook for founders on how to initially formulate product ideas, position them and how to outline monetization strategy
